Digital Marketing vs. Traditional Marketing by Top Digital Marketing Agency, Absolute Digital
Updated: Oct 7
The difference between digital and traditional marketing is the medium through which an audience encounters a marketing message. While digital marketing uses digital platforms like Search Engine Marketing (Google SEO, SEM), Social Media Advertising (Facebook, YouTube, Instagram), traditional marketing uses the more conventional mediums such as newspapers, TV and radio advertisements.
So, which is better?
Many have tried to answer this question. But our take on this is that every business is different and therefore, your target message and audience would also be different. At Absolute Digital, we will strategise a customised marketing plan for your business to send the right message and to the right audience.
Here's the hard truth. As much as we would like to believe, there is no 'one-size fits all' approach when it comes to marketing. Sure it would make a great business model for a digital marketing agency but the truth is that there simply isn't an effective model we can replicate. Absolute Digital will first understand your business needs, and objectives. Only then we can properly strategise an effective method to deliver your message across to the right audience.
Simply put, Absolute Digital takes a fresh approach on digital marketing. There are countless other options for a consumer these days, but we firmly believe that the world is at flux and nothing remains the same forever. Some call us a game changer, but we prefer being the unsatisfied experts. Even though we do have strong fundamentals and we are still learning as we go along and we hope that you will join us in this constant journey to improve and soar to new heights together.
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