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How To Start A Smart Campaign On Google Ads / SEM

How To Start A Smart Campaign On Google Ads / SEM
by Absolute Digital

We've gathered the best practices to set your Smart Bidding campaigns up for success based on recommendations from Google and our experience as the leading Google Ads agency in Singapore.

Smart Bidding - You're on your way to more effective campaignsSmart Bidding sets bids in real time to support your business goals. Smart Bidding helps you get your ads in front of potential customers as often as possible within your budget. Patience is key – here are some tips to keep in mind.


Give it time

Sometimes it can take a few days, or even a few weeks, for someone to convert. We recommend waiting to evaluate your campaign performance until after the conversion delay period is over. You can check the status of your Smart Bidding strategy in your bid strategy report, as well as get deeper insights into your bidding performance.


Adjust for special events

During seasonal periods when you're experiencing higher traffic, Smart Bidding automatically adjusts bids to help attract more customers to your business. If you're preparing for an event with short-term conversion rate changes, such as flash sales or product launches, you can create a seasonality adjustment.


Continue optimizing

Use tools like Performance Planner and target and budget simulatorsto refine your Smart Bidding goals and budgets.

How To Start A Smart Campaign On Google Ads / SEM

Understand everything you need to know to implement, measure, and optimize your Smart Bidding campaigns.

About Absolute Digital SEO Agency

If you're trying to optimize your website for Google SEO, we'd recommend reading this article first to get started: 3 Ways To Improve Your Google SEO Campaign Right Now! For more on SEO agency topics or SEO-related articles, you can read our SEO blogs here.

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We sincerely hope you find these articles valuable to your business and if it has helped you in understanding how businesses market their brand online, please let us know in the comment section and leave us a like below. If you'd like to find read more articles just like this, you can check out our free resources page here.

Thank you for your time we hope you've enjoyed and found some value in this article we've written. To contact our SEO Agency, you may reach out to us by email at or call us at 6908 1919 | 9662 1919.

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